“The Bench” Campaign on Twitter Makes a Great Play
A sassy court-side bench helped the NCAA teach students about important academic requirements using Twitter. A focussed message delivered with personality.
Monthly Archive: May 2015
When Does Slacktivism Help?
Slactivism is a combination of the words “slacker” and “activism.” It comes up a lot in the context of supporting causes on social media. Some people think liking a post, using a hashtag, or passing...
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