Writing for the Web on Lynda.com
McMaster University students and staff have free access to courses on Lynda.com. Chris Nodder’s Learning to Write for the Web course is a very helpful resource for anyone who writes or edits website content....
Tagged: smrtcce
A Case for Advertising on Blogs (With a Caveat)
Too much sponsored content on blogs frustrates readers. What if bloggers chose ads for specific organizations and products to show with their posts instead?
Unintended Consequences of Sponsored Posts on Facebook
Boosting posts on Facebook can help a company reach more of its fans, but are they contributing to declining trust on the platform?
Your Blog Post is Worth More than One Tweet
We spend lots of time creating content, and then sell ourselves short by only posting once about it on social media platforms.
“The Bench” Campaign on Twitter Makes a Great Play
A sassy court-side bench helped the NCAA teach students about important academic requirements using Twitter. A focussed message delivered with personality.
When Does Slacktivism Help?
Slactivism is a combination of the words “slacker” and “activism.” It comes up a lot in the context of supporting causes on social media. Some people think liking a post, using a hashtag, or passing...
Add Videos to a Post on WordPress.com
It’s easy to add YouTube videos to blog posts on WordPress.com. Here’s how.
Manual Retweets on Twitter
Originally posted by Jared at Manual Retweets on Twitter on January 15, 2013. Last night in class everyone was asked to try “automatic” retweeting (using the official retweet link) and “manual” retweeting (using “RT”). Afterwards...
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